fooh animation studio
challenging reality one day at a time.
Capture the attention of millions through our high quality fooh ads.
what the fooh?
meet the team.
We're a Graz based, worldwide operating, independent 3D fooh animation studio. Our Team has backgrounds engineering, creative industries, marketing and entrepreneurship - approaching projects in a unique way.
challenged the reality of...
frequently
asked questions.
The difference between these two already lies in the names themselves. OOH advertising refers to physical advertisements like billboards, posters, and TV commercials.
On the other hand, Fake OOH advertising utilizes computer-generated imagery (CGI) in real video footage, resulting in a typically 10 to 15-second video in a 9:16 FHD Format. In short, a traditional OOH ad is physically present, while you’ll only see fake OOH ads in your social media feeds.
Digital Fake OOH advertising uses CGI, such as 3D animation or just a 3D object, and combines it with real-world video footage. Think of any marvel movie where CGI is used to create a realistic explosion in a place like New York—the same concept applies here.
It works by shooting video footage in an actual location and then recapturing that scene in a 3D environment. The animation and other elements are then seamlessly tweaked and added; the real-world footage is merged with the CG-Layers to create a realistic and surprising asset.
On the fence about using fake OOH advertising in your marketing campaigns? Here are some ways it can benefit your brand and messaging:
Stand out from the crowd: FOOH ads are still relatively new and unexpected, so when done right, you can easily distinguish your brand from competitors and other advertisements.
Enhance creativity and storytelling: With Fake OOH, the sky is the limit when relaying your brand’s message and story. Have an insane idea for your ad and the budget for it? Let us bring it to life.
Targeted advertising: Fake OOH ads can be used as paid ads on social media platforms. Target desired audience segments, with an increased effectiveness and higher ROI.
Cost-effective: Compared to traditional OOH advertising, fake OOH ads can be produced and placed at a lower cost, making them an attractive option or addon for brands.
The cost of creating a fake OOH ad can vary depending on the final product's complexity and the resources needed to produce it.
Factors that can influence the cost include:
The complexity of the 3D elements, animations & simulations
Location scouting and permits for filming
Post-production editing and effects
Actors necessary
Creating fake OOH ads, from the initial concept to the final product, can take anywhere from a few weeks to several months. One single asset with the specs 9:16, 10-15 seconds and “one shot” usually is done within 6 weeks when the ideation is final.
Ready to captivate your audience with something genuinely unforgettable or have any ideas you want to bring to life? Contact us, and let's make it happen.