Vapiano World Pasta Day
The idea was to create a local activation and promote "Pasta Tuesday" for “World Pasta Day” with this mixed reality video.
One of the key challenges was to blend realistic physics with CGI, tricking viewers’ minds and creating a seamless experience that felt natural yet intriguing.
5 times nominated for the CCA Venus Award. Mentioned in multiple news articles.
Reach: 1,3M Views + 3K Followers gained.
- Client
- Traktor Werbeagentur GmbH
- Brand
- Vapiano
- Production
- rendersnek.
- Concept
- Traktor Werbeagentur GmbH rendersnek.
- VFX
- rendersnek.
- SFX
- rendersnek.
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